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This post comes in response to Aaron Kahlow’s September 1st post, “Gustav: Where Media are Colliding.”
The post was about CNN’s headfirst dive into social media platforms such as Twitter and Facebook. While Aaron commended it, it gave me the creeps. Sadly, I’ve spent the last month wondering why.
This is what I’ve discovered…
Media magazine just released its ‘Future of Media’ special issue wherein guest editor Bob Guccione Jr. explores the uncertain future of print media. Some of you out there might have heard about this little thing called the ‘World Wide Web’–evidently it’s kind of a big deal and is poised to make a splash in the media industry.
In his editor’s letter, Joe Mandese, Media magazine’s Editor-in-Chief, states that a web-based media outlet is created somewhere in the world every few seconds. It’s no wonder then that, in creating the issue, Bob Guccione Jr. interviewed some of this blog’s very own online marketers (or colleagues of our contributors) to get their take on the future of media… Read more
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If you think Aaron Kahlow is excited about online marketing, you should hear Rodger Roeser, the guy interviewing him; he’s downright ecstatic! That Marketing Show interviewed Aaron fresh off of his 11-city OMS summer tour.
Kahlow takes a break to share best practices in online marketing and items learned from the Online Marketing Summit. The objective of OMS is to educate, collaborate, network, and learn how to execute the best-known online marketing practices… Read more
