November 11, 2009
by: Wyatt Wood
Real life relationships are complex enough, add the digital medium with a sprinkle of ego and the relationship points become more complicated. In a social network defining relationships beyond friendship is a tough problem to solve.
In the story “Are You My...
Posted in Social Media | Tags: branding strategy, buzz, market research, pr, social networks, viral marketing, word of mouth, | No Comments »
November 11, 2009
Source: ShutterStock
What follows is my opening address to the Social Media World Forum…
As we look ahead to 2010 in the world of social media, we should first stop to appreciate how far we’ve come in this journey to new found relevance and presence.
Social media served as a...
Posted in Social Media | Tags: business marketing, media strategy, new media, online communications, pr, | No Comments »
November 11, 2009
By B.L. Ochman Big companies have moved cautiously for eons. While many are corporations are making forays into social media, very, very few are taking huge risks. Instead of jumping in, they’re still standing on the edge of the pool, diipping a toe in the water. As a result,...
Posted in Social Media | Tags: branding, internet marketing, Online Advertising, search engine marketing, Social Media, word of mouth, | 1 Comment »
November 11, 2009
You have to give your audience a reason to care. You can’t rely on the idea that people just care about your thoughts because you’re … you. Your game isn’t one of knowing what will work; it’s one of finding your voice
Posted in Social Media | Tags: blogging, brand strategy, consumer experience, Integrated Strategy, media trends, new media, Social Media, | No Comments »
November 11, 2009
Companies with faceless brands have some of the greatest opportunities in social media.
I’ve written on this topic before – there are several reasons why the opportunities are so great, but one stands out: the bar is set low for them. No-one expects to see them reaching out and...
Posted in Social Media | Tags: best practices, branding, new media, Social Media, social media strategy, | 1 Comment »
November 11, 2009
As Social Customers Become More Empowered, Organizations Must Have A Listening Strategy
As we approach 2010 planning companies need a strategy around listening. Sadly, most companies, and their agency partners don’t know why to listen or how. As a result, they must identify which...
Posted in Social Media | Tags: community marketing, content management system, data storage, ecommerce, enterprise web, Social Media, user experience, web strategy, | 1 Comment »
November 10, 2009
Unfollow ALL
If you’re like me, you’ve gotten the urge to just start your social media profiles over from scratch. Maybe you were discriminating enough with who you allowed into your inner sanctum. Maybe you’re now being bombarded with spammy messages from...
Posted in Social Media Recap | 1 Comment »
November 10, 2009
I don’t always drink my own Kool-Aid but I think I have a good reason. I don’t have time to wait for certain aspects of social media to “Take-Off”. That’s a mistake on my part and I need to remember that social media is labor intensive.
I’m guessing you might not be...
Posted in Social Media | Tags: best practices, direct marketing, Social Media, social media strategy, word of mouth, | 2 Comments »
November 10, 2009
Are you getting tired of receiving a thousand DM spam on Twitter everyday? Are you following so many people that your iPhone Twitter app no longer works because it can’t download all the updates? Do you feel like starting over with a clean slate? Well now you can with my newest...
Posted in Social Media | Tags: blogging, dot com, ecommerce, make money online, Social Media, | No Comments »
November 10, 2009
Today’s post is by Kevin Sanders of Strong and Fit.
Do you ever have those moments when seemingly random, unrelated thoughts kind of merge together in your mind? This happened to me a couple of weeks ago.
I remembered a documentary I watched on the space shuttle years ago. ...
Posted in Social Media | Tags: b2c, best practices, blogging, making money online, online entrepreneurship, | No Comments »
