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Two new Analytics webinars — for advanced and beginning users

May 15, 2012
Interested in learning how to use Analytics to make better decisions for your business? Here’s your chance; join us next week for two webinars.  We’re partnering with the Learn with Google team to present an introductory session on Getting sta…

Looking Ahead at Next Generation Measurement

May 14, 2012
Marketers today have no shortage of data. In fact, there are more than 40 million online touch points measured every minute by Google Analytics. Technology advancements are helping marketers understand their customers more across channels and devices,…

How Nissan Uses Ecommerce Tracking Without Directly Selling Online

May 11, 2012
This post originally appeared on the Google Analytics Japan blog. Google Analytics’ e-commerce tracking allows online merchants to measure items sold and tie those results back to their digital marketing activities. But did you know that it can …

Reminder: Migrate to the new Core Reporting API

May 10, 2012
At the end of 2011 we announced the Google Analytics Core Reporting API as a replacement for the Data Export API. We also announced a 6 month deprecation period for the Data Export API version 2.3, after which all v2.3 queries will return a v2.4 respo…

New Google Analytics Easy Dashboard Library

May 9, 2012
Many developers save time by using the Google Analytics API to automate Analytics reporting tasks. For example, you can use the API to create a dashboard to report data across multiple profiles. The Google Analytics App Gallery includes many 3rd party…

Mark your calendar to ‘Hangout on Air’ and learn how to build a mobile site in minutes

May 7, 2012
Did you know that 40% of mobile web users reported that they’ve turned to a competitor’s site after a bad mobile experience1? With about half of all Americans now owning a smartphone2, it’s time for businesses to meet user expectations by de…

Expanding Google Analytics Social Reports: Tracking Links To Your Site Content

May 3, 2012
Have you ever wondered which other pages on the web link to your own? Wouldn’t it be nice to know which sites are talking about your content, and in which context? Well, a problem no more: now you can see all the backlink URL’s, post titles, and mo…

Marketing Attribution: Questions and Answers

May 2, 2012
Last week, we hosted a webinar on marketing attribution. We had a lively discussion about our recent attribution whitepaper, and we looked at Google’s solutions for attribution — including Search Funnels in AdWords and Multi-Channel Funnels in Googl…

European Google Analytics User Conference in Belgium, Sweden and Spain

April 27, 2012
We’re excited to announce 3 upcoming Google Analytics User Conferences in Europe. The first will be in Brussels on May 3rd, the second will be in Stockholm on May 8th and the third will be in Barcelona on May 10th. You can find further information…

More ways to measure your website’s performance with User Timings

April 24, 2012
As part of our mission to make the web faster, Google Analytics provides Site Speed reports to analyze your site’s page load times. To help you measure and diagnose the speed of your pages in a finer grain, we’re happy to extend the collection of S…

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