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Archive for Email Marketing

So Email Marketing’s Dead? Don’t Tell HubSpot That

May 15, 2012
Everyone seems to be real quick to throw dirt on email marketing’s grave these days. Why? Because it’s not social media. Well, not to sound blunt (although it will), that’s stupid. If you need more evidence that email is indeed alive and well you should consider what HubSpot (a...

Most Popular Digital Tool for Marketers? E-mail

May 14, 2012
What’s old is new? Often in life, we find that upon leaving something that has been proven to work well for a different thing that simply looks newer or is pitched as being the “hottest thing” in the market, we ultimately come back home. We come back to the stability and common...

Google Testing Email Marketing Technique Inside Adwords

April 27, 2012
Google tests new things all the time. They have to in order to figure out the best way to deliver ads to visitors as well as the best way to get those visitors to engage in those ads so advertisers keep paying Google for the chance to be there. Oftentimes these tests are minor and [...]

Small Restaurant Owners Embrace Email Marketing

June 1, 2010
A while back, I wrote a post on Marketing Pilgrim about online marketing in India. That very same day, and through no conscious decision, I decided to eat at Tarka, my local Indian restaurant. While sitting at the table enjoying naan and chicken kabobs I noticed a card on my table that said...

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