Joe Pulizzi's Profile

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About

Joe Pulizzi is a speaker, author, entrepreneur and evangelist for content marketing. Founder, Junta42. Author, Get Content Get Customers (McGraw-Hill).

Company or Organization

Junta42


Blogs


Joe Pulizzi's Recent Activity

  • Joe Pulizzi wrote a new blog post: 10 Ways to Optimize Your Enewsletter Landing Page   1 week, 4 days ago

    I had the pleasure of presenting at the Enewsletter World workshop this week with Jeanne Jennings and Ryan Dorhn (two amazing, first-class media experts). In one of our breakout sessions, Jeanne broke down 10 specific ways to optimize an enewsletter landing page.
    In our new social media world, email assets are more important than ever before. [...]

  • Joe Pulizzi wrote a new blog post: 3 Ways to Extract Brand Stories from Inside the Company   2 weeks, 6 days ago

    You’ve done it.  You’ve developed why you need the content, created and vetted the buyer personas, and  identified the buying stages where this essential content will have impact on the business.  As you start to dig into your content marketing channel and workflow strategy, you realize that you simply don’t have enough brand stories to [...]

  • Joe Pulizzi wrote a new blog post: 6 Amazing Retail Content Marketing Examples   3 weeks, 3 days ago

    In doing some research for a retail-oriented content marketing workshop, I learned one thing: retail content marketing case studies and examples are hard to find.  That said, I was able to find a number of print and digital content marketing examples that impressed me.  Here are six of them.
    …and, if you have some you’d like [...]